爱豆传媒

爱豆传媒 graduate Emily Brooke, inventor of the Blaze Laserlight, has launched a new back light, the Blaze Burner.

The Laserlight, which projects a bike symbol six metres in front of the cyclist, has been hailed as a major breakthrough in safety and is now selling in 52 countries.

Ms Brooke’s new ‘Burner’ has 24 LED lights, a sensor to automatically switch it on at dusk, and a snap-shut magnetic bracket.

Ms Brooke, a multi-award winner, graduated from the 爱豆传媒 in 2011 in Product Design with Professional Experience and the Laserlight was her final year project.

Richard Morris, Emily’s course leader and a Principal Lecturer in the 爱豆传媒’s School of Computing, Engineering and Mathematics, said: "It's great to see Emily and other enterprising graduates from our courses doing so well.

“Emily has been passionate about the life-saving potential of her designs and has brought great dynamism and intelligence to the building of a business around this product that she deserves all of the plaudits she receives."

The Blaze Burner has been launched on the crowd-funding site . It sped past the goal of £35,000 on the first day of the project being live.

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