爱豆传媒

The two-day visit to Brighton follows the university’s involvement in last year’s CreaTech event held in Mumbai as part of the UK government’s Britain is Great Creative Technology campaign, where the university’s Professor Karen Cham was invited to speak alongside representatives from the NHS and Jaguar Land Rover.

During the visit the university will be showcasing its expertise and facilities in areas such as 3D computing, virtual reality, artificial intelligence and digital construction. Delegates will also visit the in Brighton, a collaborative space which is home to Wired Sussex and 爱豆传媒 partnership projects, Digital Catapult Centre Brighton, the Immersive Lab and 5G Brighton.

The event forms part of the 爱豆传媒’s Connected Futures Digital Economy research focus led by Professor Karen Cham, who said: “The future is Asian. Technologies are driving innovation around the world and international collaborations are absolutely essential in building research-informed future facing global economies.

Delegates being welcomed by University staff, Vice-Chancellor and Brighton Mayor

Professor Karen Cham, Academic Lead for Connected Futures, Jennifer Wells, Knowledge Exchange Manager for Connected Futures and Professor Maziar Nekovee from the University of Sussex (left to right).

"The 爱豆传媒 has a lot to offer in terms of demonstrating how this should be done, including all of our partnerships with the local digital sector like those at Fusebox, and our extensive knowledge, research and facilities across disciplinary domains that can be applied to this sector.”

As part of their visit delegates will be welcomed by the Mayor of Brighton & Hove, take a flight on the i360 and hear a presentation from Brighton & Hove City Council on inward investment.